Many in the community may be familiar with Marriott's late-summer FlashPerks. For anyone unfamiliar with FlashPerks you may find the following posts from communitymanager, erc, and brightlybob interesting:
Exclusive Look at the First Week of FlashPerks
Re: NY Marriott Eastside - A FlashPerks Winner
Re: So, Flashperks is over. What did we like folks?
A week or so ago I stumbled upon the Marriott new release announcing FlashPerks (Next Gen Travelers Can Have it Now – Award-winning Marriott Rewards Launches FlashPerks & LocalPerks - Marriott News Center) and noticed that Marriott also announced LocalPerks. According to the release:
"As the first loyalty program in the hospitality industry to utilize Beacon technology,Marriott Rewards’ LocalPerks, offers exclusive, localized experiences including food & beverage, golf, and spa deals to members. Using geo-tracking technology, visitors and hotel guests with the Marriott Mobile Guest Services app will receive personalized offers based on their precise location within in the hotel. LocalPerks launches July 24 at the San Diego Marriott Marquis and Marina followed by the Baltimore Marriott Waterfront and Marco Island Marriott Beach Resort, Golf Club & Spa. To celebrate the launch of LocalPerks, guests will receive an invitation to a LocalPerks Lounge, open from 2:00pm to 6:00pm, July 24-27, 2014, hosted by Marriott Rewards at the San Diego Marriott Marquis and Marina. The LocalPerks Lounge will provide charging stations, complimentary snacks, access to iPads, a “gif” photo booth, and amenities. The Marriott Mobile Guest Services app is available through iTunes and compatible with iPhone, iPad, and iPod Touch."
Any information you can provide on LocalPerks, communitymanager? LocalPerks does not mention anything about a limited running time like FlashPerks did. Is LocalPerks still going on? Are there plans for expansion?
Thanks!